October is National Audiology Month
The goal of National Audiology Month is to offer to audiologists a special occasion to promote and support the profession of audiology in Canada. To help you promote audiology in your community we have posted the submissions to the 2016 annual Canadian Academy of Audiology (CAA) University Cup Challenge. Students graduating from audiology programs across Canada were asked to develop methods to promote audiology to the public.
Université de Montréal – CAA University Cup Challenge Winner 2016
The Université de Montréal students created this video to promote the field of audiology by answering the question: What is an Audiologist? Follow this link to watch the video.
University of British Columbia
UBC’s submission this year was a poster called “The Silent Sound Festival”. The students at UBC chose a poster format for this promotional material as their goal was to promote hearing healthcare to the “pub and festival crowd”. The students also suggested that a QR code could be added to the poster to create an interactive feature. The code could link to a webpage where visitors could play popular songs and experience how those songs would sound with different kinds of hearing loss. This QR code could also lead to a website that provides more information on hearing protection and testing. Click here to view this poster.
Dalhousie students wrote an article using the description of the day to day activities of local DJs to highlight opportunities to prevent hearing loss. The Chronicle Herald (Nova Scotia), The Coast, and The Dalhousie Gazette all showed interest in the article! The students used the real life story telling technique as a means of relating better with the public. Please follow this link to view the article by the students from Dalhousie University.
Please share these links or draw inspiration from them and help promote audiology in your community!
May is Speech & Hearing Awareness Month
May is Speech & Hearing Awareness Month. Every year, thousands of professionals involved with the treatment of speech, language and hearing disorders come together to participate in a public awareness campaign that encourages early detection and prevention of communication disorders, and seeks to increase the public’s sensitivity to the challenges faced by individuals experiencing them.
To help increase promote the profession and increase public awareness during both National Audiology Month and Speech and Hearing Awareness Month, and throughout the year, CAA has developed a set of easy-to-use tools for its members. See Marketing Resources for more information.